At Next Chapter Public Relations, I served as the lead and sole researcher for a ten week strategic communication project focused on outreach to prospective community college and high school students. I conducted in depth primary and secondary research, analyzed audience behaviors and barriers, and developed insights to strengthen recruitment efforts for the Journalism Department.

This project resulted in a comprehensive 41 page research portfolio, demonstrating my ability to independently manage long term research, organize complex findings, and translate data into clear, actionable communication strategies. My work reflects a strong commitment to accuracy, detail, and meaningful message development, which continues to guide the way I approach public relations and research based work.